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Strategic marketing :

by Drummond, Graeme.
Additional authors: Ensor, John. | Ashford, Ruth.
Edition statement: 3rd ed. Published by : Butterworth-Heinemann, ( Amsterdam ; | London : ) Physical details: xv, 332 p. : ill. ; 25 cm. ISBN: 9780750682718 (pbk.); 075068271X (pbk.).
Subject(s): Marketing -- Management. | Marketing -- Planning. | Management and Business Studies //
Year: 2008 List(s) this item appears in: Business All
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Item type Current location Call number Status Date due Barcode
Books Books Heliopolis University
General Stacks 		658.802 DrS NB Not For Loan 001286
Books Books Heliopolis University
General Stacks 		658.802 DrS Available 001287
Books Books Heliopolis University
General Stacks 		658.802 DrS Available 001288
Books Books Heliopolis University
General Stacks 		658.802 DrS Available 001289
Books Books Heliopolis University
General Stacks 		658.802 DrS Available 001290

Previous ed.: 2001.

Includes bibliographical references and index.

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